Now in early access

The explore page for modern distribution.

Strobe matches products with the creators, communities, channels, and formats that can move them. Search distribution supply by category, audience, proof, and format before spend leaves the building.

Early access for distributors, creators, and investors.

For distributorsFor creatorsProof-based matching
strobe.fyi / explore
Launch brief
Strobe needs the creators, communities, and channels that can move a software launch.
Audience
FoundersOperatorsDesign partnersEarly adopters
Goal
Qualified reach
Ranked distribution supply
live
I
Indie app reviewers
YouTube Shorts · 42K
94
F
Founder teardowns
TikTok · 118K
91
O
Operator communities
Reddit · 27K
88
L
Launch newsletters
Email · 53K
84
InstagramTikTokX / TwitterYouTube ShortsLinkedInThreadsRedditSubstackInstagramTikTokX / TwitterYouTube ShortsLinkedInThreadsRedditSubstack

The problem

Distribution is still scattered. Strobe makes it searchable.

Launch teams still build lists by hand. Creators still get discovered by luck. Strobe gives both sides a shared surface for finding the people, channels, communities, and formats that fit a product.

Creators

Profiles for the audiences, formats, and products a creator can move.

Channels

Communities, newsletters, podcasts, launch pages, search, and short-form supply.

Proof

Comments, saves, posts, and prior launches attached to every recommendation.

How it works

From search to launch slate, in three moves.

01
Explore

Search the distribution graph

Start with a product, category, audience, or launch goal. Strobe surfaces creators and channels with relevant proof.

02
Rank

Compare fit and proof

Review audience intent, recent performance, format history, and the reason each creator or channel ranks for the launch.

03
Plan

Build a launch slate

Distributors get a clear shortlist. Creators get briefs that fit their audience, voice, and channel.

Inside Strobe

A product for both sides of distribution.

Strobe starts as an explore page for distribution supply. The same graph helps distributors find the right channels and helps creators get discovered for the launches their audience can care about.

Explore
search › indie SaaS, founders
Reddit r/SaaSPod: Lenny'sLaunch newslettersYT Shorts

Distribution supply search

Search the distribution graph by product, audience, and format.

Profiles
@buildinpublic
X · Threads · 187K
FoundersThreadsTeardowns

Creator profiles

What a creator can actually move — audience, format, and proof.

Slates
Indie app reviewers
YT Shorts · 42K
94
Founder teardowns
TikTok · 118K
91
Operator communities
Reddit · 27K
88
Launch newsletters
Email · 53K
84
Pod: Lenny's
Apple · 320K
79

Launch slates

Build a shortlist around fit, proof, and channel mix — not a spreadsheet sorted by follower count.

Proof
Saves
3.2K
+18%
Replies
412
+9%
Launches
14
+3
comment · last week

"Bought it the second I saw the teardown. The hook fit my workflow exactly."

saves · last 10 poststrending ↑
olderrecent

Proof trail

Comments, saves, posts, threads, and prior launches stay attached to every recommendation so the ranking has context.

Demand
brief
AI dev tool · founders · qualified reach
Slate of 12 channelsready

Built for distributors

Search supply, compare options, brief the right channels — before spend leaves.

Supply
new match
Indie SaaS for ops teams · teardown format
Fit 92 · brief in inbox

Built for creators

Get found for launches that fit your audience and format.

The operating loop

Strobe starts with search. The graph gets stronger with every match.

Every search, profile, slate, and creator brief teaches Strobe what kinds of distribution actually fit a product. The starting point is discovery. The compounding asset is the matching graph.

two-sided product

Turf is exploring Strobe to find the niche sports creators who can actually move their early audience — not generic influencers with big numbers. The pitch: proof-based matching, in days not months.

Sidd
Sidd
Founder, Turf

Find the channels that can move your next launch.

Strobe is opening early access for distributors, creators, and investors who want to help shape the explore page for modern distribution.

Early access for distributors, creators, and investors.